Back in the 70s when rock n' roll was hitting its peak—some would say its plateau—Fender released two amplifiers: the first kind was the Twin Reverb and the second kind was the Deluxe Reverb. As it turns out, Fender ended up manufacturing way more Twins than they did Deluxes. Whether it was because it was cheaper to make the former than it was to make the latter, or just a general oversight regarding what people would end up wanting to purchase more, I'm not sure exactly.
Anyway, as the story goes, the result of this decision was that most everybody wanted the Deluxes more than they did the Twins, because most people thought the Deluxes had the better sound—not to mention, scarcity is always an attractive bonus. But music stores always had much more stock of the Twins. So most sellers ended up placing Deluxes in the hardest to find areas in the store, while placing the Twins in the easiest to find areas; sometimes even keeping the Deluxes hidden in the back so that people would be forced to play, and hopefully purchase, the Twin. The hope being that they'd sell the overstocked item they had instead of completely selling out of the understocked item they had.
Even today, people tend to search for the vintage Deluxe more than the vintage Twin, simply because they are more difficult to find and have unique components—especially considering Fender didn't do a good job of keeping serial numbers logged back then.
So, when it comes down to deciding what you're going to share with people—a piece of art, a product, a service, or whatever—you have to think seriously and intentionally about what you're going to share and how much of it you're going to share with the world: the Deluxe (the really good stuff that's hard to find anywhere else) or the Twin (the good stuff that can be easily found).
Find something unique that you do and start stocking up on that.
Don't overstock the stuff that's already easily available.